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Case study

How Brooklyn Clinical Research Drove 88 % Participant Engagement and Turned Feedback into Action

How Brooklyn Clinical Research Drove 88 % Participant Engagement and Turned Feedback into Action
Brooklyn Clinical Researchlogo
Brooklyn Clinical ResearchBrooklyn, NY, USAArrow rightWebsite

88%

participants engaging with study messages

34%

giving feedback

4.6 / 5

site satisfaction

Challenge

"We used Hubspot and Outlook for generic followups, but these were not study specific ‑ appointment reminders did not have much study-specific information. Our CRC’s didn’t like the process, as they often had to chase participants and confirm appointments. Those that did confirm were not showing up prepared, with incorrect meds etc." — Alex Almeida, Director of Operations

Solution

Stitch powers automated, study‑specific email and SMS messages, post-visit feedback surveys and a web‑app in Brooklyn’s branding, fully integrated with their CTMS, and live in under two weeks.

Results

“Participants are turning up more prepared and more informed. And the feedback is helping us improve while showing our staff the impact they are having every day.” — Alex Almeida, Director of Operations

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Brooklyn Clinical Research drives 88 % participant engagement and turns feedback into action with Stitch.

Brooklyn Clinical Research (“BCR”) draws on one of the nation’s most diverse communities. When Director of Operations Alex Almeida looked for a better way to engage participants with no manual work for the team, he turned to Stitch.

Quote from Alex Almeida: “We used Hubspot and Outlook for generic followups but these were not study specific ‑ appointment reminders did not have specific info. Our CRC’s didn’t like the process and had to individually chase participants and confirm appointments. Those that did confirm were not showing up prepared, with incorrect meds etc.”

The team decided to replace their manual process with Stitch’s patient engagement solution. Implementation took less than two weeks, and with Stitch fully integrated into their CTMS, there was no extra work for site staff when the system went live.

Image of Brooklyn Clinical Research visit reminder emailing

Every BCR participant now gets automated SMS and email reminders, feedback surveys and access to a web-app in Brooklyn’s branding - no app download or password needed.

Quote from Alex Almeida: "We have had lots of replies to the emails to cancel / reschedule appointments which is much more efficient than what we were doing previously. People are turning up more prepared and informed. And the feedback is helping us improve while showing our staff the impact they are having every day."

Impact in numbers

88 % of participants engaged with study messages. 34 % completed feedback surveys. 4.6 / 5 post‑visit satisfaction score for the site. 2 weeks to go-live with the first study.

Jonathan Moshinsky, CEO at Stitch said about the partnership:

“Alex and the Brooklyn Clinical Research team see their participant experience as vital to everything they do. We were delighted to see such overwhelmingly positive feedback from their participants as well as useful opportunities for improvement”

Participant voices

“Everyone was kind, professional and thorough. My appointment was smooth and brief. Really appreciate the Ubers too.” — Vaccine study participant

“A team that is welcoming, that took time to answer my questions and concerns, and the facility was very clean and inviting” — Screening visit participant

“From the moment I walked in the door I was treated with professionalism and kindness… If I sound overly enthusiastic, it’s because her service was indeed exceptional.” — Therapeutic study participant

About Brooklyn Clinical Research

Brooklyn Clinical Research (“BCR”) was founded to increase access to clinical trials for underrepresented populations. Clinical-trial enrollment should accurately represent the broader population. BCR is consistently a high-enrolling site, focused on recruiting a diverse, representative participant population at scale so that sponsors can meet trial-enrollment goals more quickly.

https://brooklynclinicalresearch.com

About Stitch

Stitch is the only patient engagement platform purpose‑built for research sites. We make it easy for sites to support trial participants from the first time they click on an ad through the end of their trial.Sites that use Stitch ensure participants show up ready for every visit, reduce no‑shows and shorten enrollment, improving the overall trial experience for both sites and participants.

Challenge

"We used Hubspot and Outlook for generic followups, but these were not study specific ‑ appointment reminders did not have much study-specific information. Our CRC’s didn’t like the process, as they often had to chase participants and confirm appointments. Those that did confirm were not showing up prepared, with incorrect meds etc." — Alex Almeida, Director of Operations

Solution

Stitch powers automated, study‑specific email and SMS messages, post-visit feedback surveys and a web‑app in Brooklyn’s branding, fully integrated with their CTMS, and live in under two weeks.

Results

“Participants are turning up more prepared and more informed. And the feedback is helping us improve while showing our staff the impact they are having every day.” — Alex Almeida, Director of Operations

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